Our first Blue Friday promotion on Nov. 21 was a resounding success! The promotion focused on Goodwill of Central Iowa’s Jordan Creek and Waukee retail stores. Each had a fun party event that day with refreshments and prizes. And all 17 of our central Iowa stores participated, giving special coupons to any shoppers wearing blue into the stores on Blue Friday.
Sales in our stores were higher than the previous Fridays in November, and up substantially from the same day a year ago. In fact, sales at all our Goodwill stores increased more than 32 percent from the Friday before Thanksgiving in 2013.
Thank you, Goodwill shoppers, for kicking off your holiday shopping season with us!